Glycon Brand Identity Design

Glycon helped meet the research needs of the science and biotech sectors in Australia with their range of oligonucleotide products. Their brand name, Glycon, came from the snake god Asclepius, the god of healing and medicine.
Working with the concept of the snake god, a stylised snake symbol was developed, the inspiration for which was an origami paper fold.
The gradients of the symbol in the reversed version needed further development. This was to create the right feel to the lighting when seen on a solid background.
Glycon business cards showing the standard and reversed versions of the brand identity.
The brand palette was used extensively throughout the UI of the Glycon website, also designed and developed by Stephen Franklin.
© Stephen Franklin. Vision to reality. All Rights Reserved. stephenfranklin.design

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