Escape to Luz was a small family holiday company based in Ireland. They specialised in personalised holidays to the Costa de la Luz in the Southwest of Spain. As part of their brand identity design Stephen produced a marketing brochure for them, designing the layout and illustrating the cover. He drew inspiration for the cover image from the local Spanish architecture, with its bright white walls, and terracotta roof tiles. All bathing in the sun under beautiful blue skies. The result was an image that evoked a sense of freedom and escape, especially from the cold of the Irish winter. 

Creative Direction: Stephen Franklin
Illustration: Stephen Franklin
Escape to Luz brochure cover illustration.
The illustration’s graphic style is reminiscent of a 1950’s poster or postcard design.
Escape to Luz brochure.
Cover illustration in place on the final print. A flat A4 size folded to an A5 tent card.

View more projects

LaserMAX Brand Packaging
Creative direction and design development of the LaserMAX range of laser light retail products. Also included the development of the LaserMAX brand identity.
.A.K. Identity Design
Self-initiated identity design project for London based EDM Producer/Artist .A.K.
Escape to Luz Brand Identity
Identity design for Escape to Luz, a Dublin based holiday company which organises personalised trips to the Costa del la Luz in the Southwest of Spain.
Geezah Logo Design
Logo and stencil design for the Geezah Sound System, Dublin Ireland.
Brightspark Brand Identity
Identity design for Brightspark, a Dublin-based digital marketing agency.
Microsoft Communiqué Cover Image
Front cover image for the Microsoft Communiqué magazine featuring the new Microsoft Front Page application. Utilising Alias Sketch 3D software to set the lighting and texturing of the composition of the image, and Photoshop for the final shading and colour balance.
Freedom Unlimited Website
Design and development of the Freedom Unlimited website, Dublin, Ireland.
SoundNet Newsletter and Masthead
Editorial design and masthead design of SoundNet, the official newsletter of The Oceania Project a non-profit research organisation dedicated to raising awareness about Whales, Dolphins and Porpoises and the ocean environment.
Oban Quality Brand Identity, Stationery & Website
Oban Quality brand identity, stationery and collateral including a refresh of the existing Oban Consulting logo. Also included is the design and development of the Oban Consulting website with an Oban Quality landing page.
Eventuality Website
Design and development of the Eventuality website, Dublin, Ireland.
Back to Top