VLCD is a Very Low Calorie Diet that is used early on in the process of tackling weight loss. These shakes produced by Tony Ferguson contain the necessary protein, fibre, vitamins and minerals needed to be replaced while on this short yet intensive low calorie diet. The brief from ishimodo was to develop a standalone brand that sat well with the Tony Ferguson weight loss product family, yet had a strong enough shelf presence to stand out in a highly competitive FMCG space.
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Tony Ferguson Product Range
Design, development and finished artwork for the Tony Ferguson range of calorie controlled weight loss products.
Glycon Website Design & eDM
Web design and development of the Glycon website and email template. Adobe Business Catalyst was used as the platform to manage client relationships and provide links to key products sold here in Australia.
Ishimodo Website Development and Content Management
Web development of the Ishimodo brand agency website, portfolio and email template, using the Adobe Business Catalyst CMS (Content Management System).
LiteLiving Detox Identity & Packaging Design
Design and development of the LiteLiving Detox brand identity and packaging artwork, for the Ishimodo brand design agency.
Potato Face Stacked Chips Packaging Design
Packaging design and character development of the Potato Face brand of stacked chips for Dallas International.
Dayco Australia Packaging Design
Design, layout and artwork for Dayco Australia’s product packaging. The packs were localised for the Australian market, and adjusted to suit packaging cutting forms provided by a local print supplier.
TrimFast Brand and Packaging Design
Design, development and production of the TrimFast weight loss program brand and Meal Replacement Shake range, for the Ishimodo Brand design agency.
Vivant Creations Web Design, Development & eDM
Web design and development of the Vivant Creations online store, using Adobe Dreamweaver and the Adobe Business Catalyst CMS and Online Business platform.
Jewellery Stand Industrial Design
Creative development and industrial design of a jewellery display stand. Used at wholesale trade shows by Vivant Creations for their range of bracelets and other jewellery products.
Glycon Brand Identity Design
Design, development and creative direction for the Glycon brand identity.