When life coach Jackie Fitzpatrick approached Stephen about designing a website for her consultancy, she wanted something that reflected the unique character of her coaching style. Stephen approached this brief by homing in on the message “it's never too late to start a journey”. He created a typographically rich image in the form of a life map with branching choices. And a unique navigation menu for the site using a compass as a metaphor for how Jackie could help guide her clients through these major decision points. The outcome was a unique website design that grabbed the reader’s attention, drawing them deeper into the site content, and leading them closer to taking the next step on their life's journey.
Web Design: Stephen Franklin
UX/UI: Stephen Franklin
Web Development: Stephen Franklin