Brand identity design.

Brand identity and your promise to the world. Your brand is a promise to your customers about how you will serve their needs, how you will act to fulfil those needs and the emotional rewards this action will bring. A solid foundation is needed to support this promise, a brand architecture that houses the tenets of your business and communicates these features and benefits using key visual messaging. Brand architecture consultants, serving Ballarat, Melbourne, and Victoria. At Stephen Franklin Design we help translate this big picture idea into positive motion, telling your brand story in a compelling way. Threading it all together from your brand mark or logo, colour palette and typography, through to the design collateral that will drive your business such as your website, stationery, business cards, letterhead, and envelopes. Below are examples of how we have helped many clients navigate the brand identity process and build a solid structure to help deliver their promise to the world.

ARC Victoria Brand Identity
Brand identity design for the Association of Rangers and Conservationists Victoria. This included a refresh of ARC Victoria's logo design and supporting brand collateral such as badges, patches, local event posters, pull-up banners, and social media graphics.
Client: ARC Victoria
Categories: Branding, Creative Direction, Graphic Design
Little Yellow Cloud Brand Identity
Brand identity design for the Little Yellow Cloud® kids clothing brand.
Client: Vivant Creations
Categories: Branding, Creative Direction, Graphic Design
Oban Quality Brand Identity, Stationery & Website
Oban Quality brand identity, stationery and collateral including a refresh of the existing Oban Consulting logo. Also included is the design and development of the Oban Consulting website with an Oban Quality landing page.
Client: Oban Consulting
Categories: Branding, Creative Direction, Graphic Design
Glycon Brand Identity Design
Design, development and creative direction for the Glycon brand identity.
Branding, Creative Direction, Graphic Design
ECDC Corporate Identity Design
Creative direction and design of the Eastern Cognitive Disorders Clinic (ECDC) corporate identity.
Branding, Creative Direction, Graphic Design
Espero Corporate Identity & Stationery
Design and development of the Espero Logistics Solutions corporate identity and stationery.
Branding, Graphic Design, Print Design
Black Rice Brand Identity
Graphic Design, Branding, Creative Direction
Bink Kids Brand Identity
Bink Kids logo and identity design.
Branding, Graphic Design, Typography
Vivant Creations Brand Management
Branding, Graphic Design, Packaging
iWhales Brand Identity
Creative Direction, Branding, Art Direction
TAFISA Brand Identity Refresh and Sub Brand Designs
Design refresh of the TAFISA (The Association For International Sport for All) brand identity for the MuttroMedia agency.
Branding, Graphic Design, Typography
TAFISA Guidebook
Graphic Design, Print Design
Progress Claims
Graphic Design
Tasti D-Lite POS
Design and development of the Tasti Facts point of sale Flash banners used in Tasti D-Lite Australia's flagship store on Chapel Street, Melbourne. sf Graphic Designer developed animated content for 10 Facts about Tasti D-Lite's products and history. The visual brief was to present the information with a fresh modern look whilst staying on brand.
Motion Graphics, Graphic Design
Tony Ferguson Brand Guidelines
Graphic Design, Branding, Print Design
Tony Ferguson Recipe Book
Graphic Design, Print Design, Editorial Design
Tony Ferguson Point of Sale
Graphic Design, Branding
World Vision Review 2017
Graphic Design, Editorial Design, Print Design
World Vision Review 2016
Graphic Design, Print Design
World Vision 2015 Annual Report Design
Design, layout and production of the World Vision 2015 Health and Nutrition Annual Report for the Ishimodo brand design agency.
Graphic Design, Art Direction, Print Design
World Vision The Killer Gap
Concept and design of ‘The Killer Gap’ illustration, for the Ishimodo brand design agency’s client, World Vision.
Illustration, Graphic Design
Fisher-Price Catalogue
Graphic Design, Print Design
Carmichaels Logo
Branding, Graphic Design
Byron Vista Social Club Logo
Branding, Graphic Design, Illustration
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